Wednesday, October 12, 2005

Blogging for Business? Help is Available

I don't pretend to be a hardcore blogger, but I do know it has great potential as business tool. If you want to explore some of blogging's business potential, I recommend Sally Falkow’s blog, "Website Content Strategy."
She offers insights about the role of blogging in businesses and corporations, how to approach on-line branding, when and how to maximize electronic media news releases, and those are just some of her blog topics. She also provides extensive links to other marketing and communications blogs and sites. She even provides an array of syndication options that includes RSS, Atom, OPML, Klip, and Smart Tags. Frankly syndication is a little deeper than a neophyte blogger is apt to go, but I know I now have a great resource to draw from whenever I’m ready to get more involved.